Freeview Play adds new content discovery tools

The Explore Freeview Play TV channel app has received a major update,  introducing new content discovery tools which bring new recommendation genres, and a new dedicated Box Sets area. The move is designed to offer viewers improved access to Freeview’s extensive on demand library.

Explore Freeview Play is available on Channel 100 on Freeview Play TVs.

Alongside over 80 live TV channels, the platform  is home to over 40,000 hours of on demand content and 10 on demand players including BBC iPlayer, ITV Hub, All 4, My5, UKTV Play, CBS Catchup Channels UK, Legend, POP Player, BBC Sounds, and STV Player.

Using its Search and Recommendation tools, viewers can scroll through a carousel of Freeview’s hand-picked recommendations from across its player line up.

New recommendation genres include Food, Music and Arts, Science & Nature, and History. They join existing categories Comedy, Drama & Soaps, Entertainment, Factual, Food Entertainment, Factual, Movies, and Lifestyle.

Viewers will also be able to curate their own watch lists using a new My Shows feature.

The update also brings a new look, including a dark background, and larger imagery to showcase the content available.

The TV platform has over 10 million regular users, making it the fastest growing TV platform since launching in 2015.

Owen Jenkinson from Freeview Play said:‘We are continually evolving and adding new free features so we can provide excellent value to consumers. With the Women’s Euro and the Love Island final just days away, millions of us will soon be searching for our next TV obsession and these latest updates to Freeview Play will be on hand to help.’

Source: Inside CI